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About

Beyond THE BASICS  

Our department prepares you for leadership roles across journalism, public relations and media innovation through excellent education, Learn by Doing and a strong commitment to ethics, creativity and public service.

Department Overview

The Core Skills

What We Study 

We provide a professional undergraduate program that prepares students to gather, create and communicate information in a rapidly changing media landscape. Students build skills in reporting, writing, public relations, media law, ethics, multimedia storytelling and responsible communication, grounded in a broad liberal arts education.

students participate in the hackathon

A Holistic Approach

Mission and Values 

Our mission is to teach students to be accurate, ethical and engaging storytellers. We are guided by the following values:

Fact-Based Communication

Students learn to report, write and create media that is principled and grounded in evidence.

Transparency and Accountability

Students learn to verify information, provide context, correct mistakes and communicate clearly using ethical reasoning and legal principles.

advanced sportscasting class students at a golden state warriors game

Learn by Doing

Students report and produce stories, create content and distribute it across current and evolving platforms. Internships and client-based projects extend learning beyond the classroom.

Innovation

Students apply a polytechnic approach to exploring emerging storytelling platforms, technology tools and business models to address audience needs.

KCPR radio host

Inclusive Excellence

Students learn to represent and serve communities with empathy, care and respect for diverse experiences and perspectives. The department recognizes its responsibility to support an informed public and democratic society.

Critical Thinking

Students learn to analyze, interpret and evaluate information. They consider when technology can support their work and when they must question, verify and make decisions independently.

Professional Preparation and Mentorship

Students build professional readiness through advising, student media, internships, alumni connections and industry partnerships. They graduate ready to contribute on day one and continue learning throughout their lives.

Woman looking in front of a laptop looking away from the screen

An accredited and innovative program 

We are a fully accredited journalism program recognized by the Accrediting Council on Education in Journalism and Mass Communications. The department is known for an integrated approach to student media and for preparing graduates who can hit the ground running in a changing profession. 

Accreditation

where storytelling meets public responsibility 

Our philosophy is rooted in accuracy, accountability, curiosity and care for the communities stories affect. That balance of practical skill and public purpose continues to define the department and its graduates. 

Meet our People